Pitiful marketing technics used (or not) in product designs
Obviously marketing topic, but reviewed here from a product design perspective and long-term brand building. We acknowledge that some will
Consumer Experience
Consumer experience refers to the overall perception and interaction a customer has with a brand or product throughout their journey, encompassing every touchpoint from initial awareness to post-purchase support. It is a critical element in product design and innovation, as it influences customer satisfaction, loyalty, and advocacy. By prioritizing consumer experience, companies can create more meaningful and engaging products that resonate with their target audience, ultimately driving business success.
Quick non-alcoholic drinks Fun Market Survey
a short breakdown of the market of non-alcoholic drinks in Europe, just from observation and artifacts in an airport.
Marketing on the shelf
There was the off-the-shelf product, now there is the on-the-shelf marketing. An example combining several technics in a Customer-friendly and
