
Unveiling SWOT Analysis for the Product Design Process
Ever wondered why top brands always beat their rivals in product design? They use a strategic tool known as SWOT
Competitive analysis is the systematic evaluation of competitors within a specific market to understand their strengths, weaknesses, strategies, and product offerings. This process involves gathering and analyzing data on competitors to identify market trends, customer preferences, and potential opportunities for differentiation. Ultimately, competitive analysis informs product design and innovation by guiding strategic decisions that enhance a company’s market position and drive growth.
Ever wondered why top brands always beat their rivals in product design? They use a strategic tool known as SWOT
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