A time-constrained, five-day process for answering critical business questions through design, prototyping, and testing ideas with customers.
- Méthodologies : Ingénierie, Conception de Produits, Gestion de projet
Design Sprints

Design Sprints
- Méthodologie Agile, Sprint de conception, Pensée conceptuelle, Innovation, Développement de produits, Prototypage, Prototypage rapide, Tests auprès des utilisateurs, User-Centered Design
Objectif :
Comment il est utilisé :
- Popularized by Google Ventures, it's a structured recipe for a small team to move from a problem to a tested solution. It includes understanding, sketching, deciding, prototyping, and testing.
Avantages
- Produces a tangible, user-tested prototype in just one week; reduces the risk of building the wrong product; creates alignment and momentum within the team.
Inconvénients
- Requires the full-time, focused commitment of the entire team for a week; can be intense and exhausting; is not a substitute for long-term product development.
Catégories :
- Idéation, Résolution de problèmes, Conception de Produits, Gestion de projet
Idéal pour :
- Rapidly solving big challenges and testing new ideas with users in a structured, five-day process.
Design Sprints are particularly advantageous in industries such as technology, healthcare, and consumer products, where the need for rapid iterations and user feedback is paramount. This methodology can be employed effectively during the early project phases, such as before developing a produit minimum viable (MVP) or during the ideation stage of product development. Teams commonly initiate a Design Sprint when they encounter significant uncertainties or challenges that could jeopardize project timelines or budgets. Participants typically include cross-functional team members, such as product managers, designers, developers, and marketing specialists, facilitating diverse perspectives that enrich the problem-solving process. For instance, tech companies like Slack and Airbnb have successfully employed Design Sprints to design user-centric features, helping them quickly align on ideas and validate them through user testing. The sprint’s structured approach supports focused decision-making; by dedicating five days to concentrated effort, teams can overcome common pitfalls associated with protracted design cycles. The rapid nature of this methodology not only accelerates development but also enhances collaboration and morale, as team members see immediate progress and tangible results, which can be shared with stakeholders to secure continued investment or support.
Principales étapes de cette méthodologie
- Understand: Identify the challenge and gather insights on the user and the problem space.
- Sketch: Generate solutions individually through sketching ideas and concepts on paper.
- Decide: Review sketches and select the most promising ideas to move forward with.
- Prototype: Build a rapid, low-fidelity prototype that represents the selected solution.
- Test: Conduct user testing sessions to gather feedback and observe interactions with the prototype.
Conseils de pro
- Involve diverse team members with varied expertise to enhance creativity and uncover unique solutions during the understanding and sketching phases.
- Prioritize user feedback from testing to iterate on the prototype immediately, rather than waiting for a subsequent sprint cycle.
- Use storytelling techniques during presentations to stakeholders to communicate the rationale behind design choices and foster buy-in for the next steps.
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