إدارة التغيير

إدارة التغيير refers to the structured approach and processes used to transition individuals, teams, and organizations from a current state to a desired future state, particularly in the context of product design and innovation. It involves planning, implementing, and monitoring changes to minimize resistance and maximize engagement, ensuring that all stakeholders are aligned and informed throughout the process. Effective change management is crucial for fostering a culture of adaptability and continuous improvement, ultimately enhancing the success of research and production initiatives.