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Customer Experience (CX) vs User Experience (UX) in Product Design

Designers: do you know the difference between customer experience (CX) and user experience (UX) design? While this could be the learning of a full life, here are some basics. The impact that understanding the two distinct yet interconnected concepts...

Great 7 Phases of Product Life-Cycle Design

No Designer or Product Manager will forget the end customer using the product for its primary function. But providing added value to all actors in the product chain + in the product life-cycle is a great way to promote...

Knife Manufacturing: Factory Tours

These factory tours will show all the technics and processes of probably the oldest -yet still used- tool on the earth, ie knife manufacturing. This involves steel selection, coating or treatment, machining, plastics or leatherwork, and ergonomics. We have classified...

Metal Drawing Process for Aluminum Cans

Metal Drawing is a process that entails pulling a thin metal plate through a die. In the case of metal cans, the challenge becomes a deep drawing as the workpiece is drawing longer than its diameter. After reviewing many factors...

Great 10 Logo Design Tips You Will Use

A great video from Aaron Draplin & LinkedIn Learning about logo design and the necessary ideas and concepts research. Many tips given are also applicable to any creative process and Product Design and ideation. The Design Logo Expert Video Aaron is...

Keep low profile with acronyms when designing

We all came along once in a while with a nice & technical PowerPoint to read, where damn, there were 2 to 3 acronyms per sentence. Although each of them would be understandable separately, the slides were just ridiculous,...

Formative vs Summative Usability Studies Explained

Have you ever wondered why some products are a joy to use while others aren't? It all boils down to usability research. Before a product hits the market, it should be thoroughly tested for user experience. This ensures it...

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The Scrum Methodology: 5 Step Guide To Understand The Process

Did you know that over 70% of modern agile projects use Scrum? It's a dynamic approach aimed at...

Market Pull & Technology Push: How to Combine for Innovative Designs

Finding the perfect mix of market needs and new tech is key in product design. This blend of...

Microplastics: origins, impacts and technical solutions

Did you know that plastic makes up 60% to 80% of marine waste? Shockingly, 90% of floating waste...

Patent vs Copyright: Key Differences Explained

In 2022, 3.5 million patents were given out all over the world. This shows how crucial intellectual property...

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Design-to-cost, Ergonomics, Medium to high-volume, Regulated industries, CE & FDA, Lean Sigma Black Belt