L'illusione della finestra di Ames, ovvero la stanza di Ames.
The Ames window is a classic optical illusion, created by the American scientist Adelbert Ames Jr. in the 1940s. It
Progettazione comportamentale
Behavioral design is a multidisciplinary approach that focuses on understanding and influencing human behavior through the intentional design of products, services, and environments. By integrating insights from psicologia, sociology, and esperienza utente, it aims to create solutions that align with users’ needs and motivations, ultimately enhancing engagement and satisfaction. This methodology not only fosters innovation but also drives more effective and sustainable outcomes in product development and user interaction.
Enshittificazione in Design del Prodotto e Marketing Moderno
Enshittification outlines a lifecycle in platform design where user value is gradually extracted as dependency increases, presenting critical considerations for
Fumetti: la console fa sudare i pantofolai
Il nostro punto di vista sorridente sulle notizie di oggi: un nuovo dispositivo di gioco interattivo sarà presto lanciato in alcune regioni occidentali, rivolto ai giovani
Nudge Marketing: Influencing Decisions Without Forcing Them
Nudge marketing leverages design and environment to encourage consumer behavior without coercion.[/caption] Nudge marketing beginnings: in 1956, a Chrysler engineer
LinkedIn è amico degli editori? 9 insidie nella comunicazione
The design of LinkedIns platform strategically undermines publishers organic reach while maximizing user retention and engagement for its own benefit.[/caption]
L'industria alimentare moderna (parodia di The Wing or the Thigh)
Ogni volta che vedete meraviglie tecniche ad alta automazione nell'industria alimentare, ricordate questo divertente precursore di oltre 50 anni fa. In
Fumetti: come il packaging influenza le scelte in una frazione di secondo
Our smiling view on today’s news: Shoppers typically spend only a brief moment evaluating a product before deciding whether to
Oltre 45 trucchi di scienze cognitive per giochi e marketing: psicologici e di coinvolgimento
Designing products that leverage human motivations fosters engagement through emotional feedback loops.[/caption] New product designs, innovations, and especially game mechanics
Oltre 45 trucchi di scienze cognitive per giochi e marketing: psicologici e di coinvolgimento
Modern interactive entertainment design leverages social science principles to enhance player engagement and commercial success.[/caption] Where social science and data
Oltre 45 trucchi scientifici per giochi e marketing: trucchi basati sui dati e sulle statistiche
Leveraging data analytics for innovative game design and marketing strategies.[/caption] In games and marketing, the application of psychological theory is