bigD Diseño e Innovación S.L. is a Spanish industrial and digital design consultancy headquartered in Beriáin (Navarra), founded by Adrián Larripa. The company specializes in user-centered design for industrial, B2B, and technology manufacturers, bridging physical enclosure engineering with digital graphical interface development.
A core differentiator for bigD is its deep specialization in industrial Human-Machine Interfaces (HMIs) and embedded control panel design. The firm established the HMI Design Observatory, an industry research initiative focused on operator usability, cognitive load reduction, and interface standards for complex machinery. Their work has been recognized with international awards including Red Dot, iF Design, ADI-FAD Delta Selection, European Product Design, and German Design Awards, backed by ISO 9001 and ISO 14006 certifications.