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Vetica Group AG
Switzerland
Industrial Design (ID): Aesthetics, ergonomics, and form-factor development
Prototyping Strategy: Consulting on "Looks-like/Works-like" build phases
UX/UI for Hardware: Interface design for embedded screens and control panels

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Vetica Group AG is an international strategic design and branding agency headquartered in Lucerne, Switzerland, with branch studios in Hamburg and Taipei. Established in 1998 and led by Managing Director Peter Wirz, the firm blends mechanical engineering discipline with industrial design sensibilities under a human-centric approach.

Vetica develops enduring product forms, medical robotics, sanitary systems, and technical consumer products, pairing aesthetics and ergonomic comfort with industrial viability and global brand coherence.

  • Headquarters: Lucerne, Switzerland (with offices in Hamburg and Taipei)
  • Founded: 1998
  • Key Clients: Laufen Bathrooms, LEM Surgical, Roche Diagnostics, Thermoplan, Victorinox, and Lufthansa
  • Accolades: Red Dot Best of the Best and iF Design Awards

Offer

Vetica Group delivers a holistic product design offering covering physical development through digital control:

  • Industrial Design & Ergonomics: Styling, volumetric architecture, ergonomic user touchpoints, and form-factor creation across capital goods, medical robotics, sanitary ware, and precision appliances.
  • UX/UI for Hardware: Graphical user interface design, screen workflows, and control layouts for embedded digital displays and complex equipment consoles.
  • Prototyping & Validation: Aesthetic models, mechanical feasibility prototypes, and tactile test benches to refine usability and ergonomics.
  • Design Guidelines & Portfolio Strategy: Unified design DNA, modular product families, and comprehensive design language specifications for multi-product portfolios.

Tags

prototyping
industrial design
ergonomics
product design
ux/ui design
medical design
robotics design
design strategy
Industrial Specializations: Industrial Design (ID): Aesthetics, ergonomics, and form-factor development, Prototyping Strategy: Consulting on "Looks-like/Works-like" build phases, and UX/UI for Hardware: Interface design for embedded screens and control panels
Headquarter/main address: Weggisgasse 40
Lucerne
Luzern 6004
Switzerland
Get Directions
https://www.vetica-group.com
Business Type: Service Provider
Ownership: Private
Employees: 10 - 49
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