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Valerio Cometti + V12 Design S.r.l.
Italy
Prototyping Strategy: Consulting on "Looks-like/Works-like" build phases
UX/UI for Hardware: Interface design for embedded screens and control panels

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Valerio Cometti + V12 Design S.r.l. is a Milan-based design and engineering studio founded in 2005. Bringing together mechanical engineering know-how and product styling, the studio specializes in industrial product design coupled with dedicated UX/UI design for physical hardware, embedded displays, and equipment control interfaces.

V12 Design develops user-centric Human-Machine Interfaces (HMI) for professional appliances, medical equipment, machinery, and consumer electronics, ensuring seamless coordination between physical ergonomics (enclosures, knobs, buttons) and the digital screen interface.

  • Location: Milan, Lombardy, Italy
  • Awards: Red Dot Design Award, Good Design Award, ADI Design Index, Archiproducts Design Award
  • Key Hardware Clients: Rocket Espresso, LaCimbali, Macap, Astoria, Vimec, Bertazzoni, Brionvega

Offer

Valerio Cometti + V12 Design provides specialized UX/UI and interface design services for hardware products and embedded screens:

  • HMI & Embedded Screen UI: Complete interface design for embedded displays on professional hardware, including espresso machines, grinders, appliances, and industrial devices (e.g., Rocket Bicocca, Macap MI20/MI40 text-free HMI).
  • Information Architecture & Flow Design: Structuring menu hierarchies, operational state transitions, visual icon sets, and intuitive multi-level device navigation.
  • Wireframing & Prototyping: High-fidelity interactive digital prototypes built using Figma and specialized prototyping tools to evaluate touch ergonomics and screen responsiveness.
  • Usability Testing for Hardware: Evaluating physical-digital touch interactions, one-touch parameters, accessibility, and readability across various lighting and operating conditions.
  • Integrated Product & Interface Styling: Co-design of physical control elements (bezels, rotary encoders, capacitive touch surfaces) alongside embedded screen graphics to maintain visual and functional harmony.

Tags

industrial design
control panels
hmi design
ux/ui design
interaction design
embedded interfaces
screen design
Industrial Specializations: Prototyping Strategy: Consulting on "Looks-like/Works-like" build phases and UX/UI for Hardware: Interface design for embedded screens and control panels
Headquarter/main address: Ripa di Porta Ticinese, 91
Milano
Lombardia 20143
Italy
Get Directions
https://v12design.com
Business Type: Service Provider
Ownership: Private
Turnover: €500K - €1M
Employees: 1 - 9
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