Proterial, Ltd. (formerly Hitachi Metals, Ltd.) is an advanced materials manufacturer headquartered in Tokyo, Japan. Tracing its industrial origins to Tobata Foundry Co. founded in 1910 and established as Hitachi Metals Industries in 1956, the company adopted the name Proterial in 2023 following its separation from Hitachi Group.
The company is globally recognized as a premier developer and producer of permanent magnets and soft magnetic materials. Operating research laboratories and major production facilities across Japan (including Osaka, Shimane, Saitama, and Ibaraki) as well as international operations across the Americas, Europe, and Asia, Proterial holds hundreds of core patents in magnetic alloys, including heavy-rare-earth-free neodymium sintered magnet formulations.