Inteligência Artificial (IA)

Artificial Intelligence (AI) refers to the simulation of human intelligence processes by computer systems, enabling machines to perform tasks that typically require cognitive functions such as learning, reasoning, and problem-solving. In product design and innovation, AI can enhance research and development by analyzing vast amounts of data to identify trends, optimize designs, and predict consumer preferences. Furthermore, AI-driven automation in production processes can improve efficiency, reduce costs, and facilitate the creation of personalized products at scale.