Marca emocional
Crear una conexión emocional fuerte entre los consumidores y una marca.
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Inspección Fagan
Proceso formal para detectar defectos en documentos y programas informáticos.
Dotmocracy
A simple facilitation method used to help a large group of people prioritize a list of options democratically and visually.
Defects Per Million Opportunities (DPMO)
A key metric in Six Sigma used to measure the performance of a process.
Defect Tracking
The process of identifying, documenting, and managing defects or bugs throughout the software development lifecycle.
Cross-Sectional Study
A type of observational study that analyzes data from a population, or a representative subset, at a single point in time.
Cultural Probes
A design-led research method that uses kits of artifacts (e.g., disposable cameras, diaries, maps) given to participants to inspire responses and gather insights about their
Compliance Testing
The process of testing to determine whether a system or product meets a set of prescribed standards, regulations, or specifications.
Competitive Product Survey
A detailed analysis and comparison of competing products in the market.
Contextual Marketing
A marketing strategy that delivers targeted advertising and content to users based on their recent and relevant context, such as their location, search history, or
