최소 시판 가능 제품(MMP)

A Minimum Marketable Product (MMP) is a version of a product that includes the essential features necessary to satisfy early adopters and generate initial revenue. It is strategically designed to validate market demand while minimizing development costs and time to market. By focusing on core functionalities, the MMP allows companies to gather user feedback and iterate on the product, ensuring alignment with market needs and enhancing future enhancements.