
45+ More Cognitive Science Tricks for Games and Marketing: Psychological and Engagement
New product designs, innovations, and especially game mechanics are built to tap into fundamental human motivations for competence, autonomy, and
User experience (UX) refers to the overall interaction and satisfaction a user has with a product or service, encompassing usability, accessibility, and emotional responses. It involves understanding user needs and behaviors through research and testing to create intuitive and engaging designs. Effective UX design aims to enhance user satisfaction by ensuring that products are not only functional but also enjoyable to use.
New product designs, innovations, and especially game mechanics are built to tap into fundamental human motivations for competence, autonomy, and
Where social science and data analyses helps hooking the player or the buyer: the design of modern interactive entertainment relies
In games and marketing, the application of psychological theory is measured, refined, and amplified through data and stats analysis. The
Cognitive biases are shortcuts in human thinking that shape all decisions. Product designers and engineers can improve their work by
Engineers JokesWhy did the engineer cross the road? To check if it was up to code!Why don’t engineers ever get
In an era where consumer expectations are soaring – with studies showing that companies excelling in user experience can generate
A persona card distills key demographic and behavioral attributes of a target customer segment into a concise reference format. Marketers
The phrase “It’s not a bug, it’s a feature” has emerged as a notable expression in the fields of software
The free Software Engineer Scorecard™ permits a quick self-evaluation of your knowledge in all main software and programming engineering domains.
Over 70% of web applications face security issues. The OWASP (Open Web Application Security Project) publish annually their top 10
I often find myself at a crossroads between aesthetic, creativity and function in the design world. The paths of product
Computer file formats are standardized ways of encoding data for storage and exchange. From the initial images (.bmp or .gif)
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