CasaDesign del prodottoMetodologiePresentazione animata delle 7 abitudini delle persone altamente efficaci

Presentazione animata delle 7 abitudini delle persone altamente efficaci

“7 Habits of Highly Effective People” made famous by Stephen R. Covey is powerfully summarized in seven(!) minutes, with original talk & images examples. An opportunity to come back on Covey’s top-selling book and concepts behind … and see how that is also applicable to Design del prodotto.

Nowadays, these 7 pillars have become a must-know in any personal development approach:

  1. Be Proactive
  2. Begin with the End in Mind
  3. Put First Things First
  4. Think Win-Win
  5. Seek First to Understand, Then to be Understood
  6. Synergize
  7. Sharpen the Saw

The animated slideshow

Viewed more than 1 million times, it’s just great. But do read about the book (below), which is not at all filling the book of examples for each of the 7 concepts, but goes far beyond and far wider both on professional as on family life.

This guy FightMediocriy has a gift for communication, drawing, and explaining. DO look at his other videos on personal development on his channel!

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Note the

“How Can I improve my product?”


“How does it offer value to you ?”

as detailed continuously on this site

About the original book

The book title sounds a bit “too marketing” and, with such high-quality content,  would really not need that. Maybe because it was chosen already some years ago. In some translations, even a golden egg on the front cover is used as a catch … mmm

Look rather to its (new?) subtitle, at least in the English version, Powerful Lessons in Personal Change

As chapters are quite dense with self-studies and advice, a recommendation would be to let pass some weeks or even months between each chapter/concept to let time start applying them.

More than 25 million copies sold: yes, well written, it’s really a possible life-changer for those who read it and listen to it, but mostly listen to their (real) themselves.

The link below is to Amazon for convenience, but it is available in all bookstores and has been translated into 40+ languages.

{snippet amazon|images/blog/0118/7_habits_of_highly_effective_people.jpg|The 7 Habits of Highly Effective People|1451639619}


Buy on Amazon


Buy on Amazon

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Read further

There is a book on the 8th habit, the 7 habits for teenagers, for the family & several other books from him around personal change & life management.

And you can reach Stephen Covey’s son and his colleagues for some special sessions or projects at their company: Franklin Covey Co.

The 7 habits, but for Product Design?

Principles were obviously meant for personal development.

But they can be applied straight forward on Product Design in many aspects and are described on this site frequently:

  • Begin with the End in Mind:

 … the customers and their usage of the product -that is the main aim of any product-

It could be extended to its recyclability & ecology also.

  • Put First Things First:

The process of design and the production of the product.

Or in the project Management itself: step by step and do not get blocked by later concerns.

  •  Think Win-Win:

Not only toward competitors but also suppliers or distributors … any partnership possible? Any complementary aspects in your products or services? Any production means you could share, both to optimize the prices or to be environmentally friendly?

A step even further: with your customer! Modern channels permit new interactions:

  • get ideas/improvements from them (see gold nugget article)
  • test photos or pilot run with them
  • pre-sell!

But avoid caveats: ideas too early to competition or failing because of word of mouth on non-finished product

  • Seek First to Understand, Then to be Understood:

 close to begin with the end in mind, but from a different perspective: have the customer view first, both at designing the product, at using it … so as later handling his claim

Only then go to the drawing board, then convince your market

  • Sharpen the saw:
  • for product design: build know-how, increase theoretical knowledge, know/learn other technics or materials as a base for new approaches
  • for processes & production: get means and team efficiency, so as production technics and new organizations theories to be ready for the next challenges or increase of %productivity

… Stephen or now Stephen’s son … ideas for a new book?

Our Tip: read the Wikipedia article, be convinced, then jump to the original book, and then view this video once per month again and again!

Read More

In a different style, with different examples, so very complementary efficiency.


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Part 2/2

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includere gli strumenti online
includere Eventi


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